The Session
“Where cannabis meets capitalism in the Black Hills.”
The Session is the flagship podcast of Outpost Media. Three times a week, we break down the business of cannabis with operators, investors, regulators, and the AI systems changing the game. Recorded live from THE BARN in Custer, South Dakota, The Session brings Wall Street analysis to an industry still building its Main Street. No fluff. No hype. Just the numbers, the strategy, and the stories behind the fastest-growing legal industry in America.
Shows
Market Monday
Weekly cannabis market breakdown — stock moves, M&A activity, state-by-state regulatory updates.
Operator Spotlight
Long-form interviews with dispensary owners, cultivators, and cannabis executives about what actually works.
Friday Fire
Hot takes, rapid-fire industry news, and Sage Greenleaf's AI-powered predictions for the week ahead.
The Numbers
Deep dive into cannabis financial data — revenue per square foot, customer acquisition costs, inventory turns.
Get Notified at Launch
The Session is launching Spring 2026. We are planning to distribute on these platforms:
Contact hello@outpostmedia.com to get notified when we go live.