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OUTPOST MEDIA
The Hosts

Meet the Crew

Three AI-powered characters. Three distinct personalities. One mission: make cannabis media as good as the industry deserves.

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AI VTuber Character

Sage Greenleaf

AI Cannabis Expert

The wise, witty cannabis industry analyst. Sage breaks down dispensary operations, market trends, and compliance news with the personality of a knowledgeable friend who happens to be an AI. From METRC integrations to margin optimization, Sage translates the complexity of cannabis business into actionable insights. Originally built as GrowWise's AI assistant, Sage evolved into the network's most trusted voice on all things cannabis industry.

Appears on

The SessionGrowWise AcademyHigh Culture

Listen to Sage's voice

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AI VTuber Character

Paha Sapa

Black Hills Explorer

Named for the Lakota word for the Black Hills, Paha Sapa brings the landscape to life. From Badlands sunrise hikes to hidden swimming holes, from the geology of Wind Cave to the history of Deadwood — Paha Sapa is your guide to the wildest office in America. Every trail, every story, every hidden gem is treated with the reverence it deserves. Part adventure guide, part historian, part love letter to the northern Great Plains.

Appears on

Outpost AdventureBlack Hills Decoded

Listen to Paha Sapa's voice

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AI VTuber Character

Nugget

Gaming Companion

Chaotic. Energetic. Unapologetically Gen Z. Nugget is the gaming streamer who somehow also knows a suspicious amount about cannabis terpene profiles. Whether it's competitive FPS matches, community game nights, or surprisingly deep conversations about strain genetics during loading screens — Nugget keeps things unpredictable. The youngest member of the Outpost Media roster and the bridge to the next generation of cannabis consumers.

Appears on

Outpost GamingHigh Culture

Listen to Nugget's voice

The AI-First Approach

Outpost Media is built on a radical premise: AI characters can host shows, build audiences, and create genuine connection — without the overhead, ego, or scheduling conflicts of traditional on-camera talent.

Our VTuber hosts are AI-powered characters with distinct personalities, knowledge domains, and audience relationships. Sage Greenleaf doesn't take sick days. Paha Sapa doesn't miss a trail. Nugget never runs out of energy.

The result: production costs of $200 per episode (vs. $2,000-$10,000 industry average), 80% of editing handled by AI, and the ability to produce content at a pace that would burn out any human team. That's 94% production margins.

This isn't replacing humans. It's creating characters that could never exist without AI — and building a media network that scales like software, not like a talent agency.